home about portfolio testimonials critical praise connect


"Garnet Vineyards needed a new, refreshed look. We had expanded the brand from one wine to four under our ownership. The personality needed to be elegant, rich, new world. There needed to be clear distinction between the three price tiers. And importantly, Garnet needed to achieve a new level of recognition in the marketplace. We had heard of Tina Carpenter of Carpenter Creative, but we had not worked with her before. Tina was as professional as her proposal. She took us through an iterative process of package design and refinement, always willing to listen to our needs, but gently guiding us to a solution. And Tina didn't stop there, she participated in press checks, color reviews, shipper design...the whole package. The trade and consumer reaction to the new design has been very positive, and we have seen impressive growth in volumes that are a direct result of the new package designed by Carpenter Creative. We work with a number of different wine label designers and are proud to include Tina and her team amongst the very best we use."

Doug Walker
Garnet Vineyards